All Posts By

Aaron McNany


Caffeine Levels in Coffee: Busting a Myth

coffee picking green size

Delivered to the baristas at my local Starbucks after becoming perpetually annoyed with the lack of education regarding the subject. Myth: Lighter Roasted Coffee Has More Caffeine In reality, caffeine levels remain consistent regardless of roast level. Let’s take a deeper look. To Roast a Bean Green coffee is an inherently dense, heavy substance. It’s very similar to the pit of a cherry—hard and completely inedible. As coffee is roasted, countless chemical reactions are occurring within the bean. Similar to baking, the…

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The Myers-Briggs Personality Test can Change Your Life

Personality Test Myers-Briggs

These days it’s not very often we sit down and contemplate our existence.  If you’re like me, you’re busy—you have a job, a family, hobbies, sports.  Perhaps you kept a journal growing up, but as an adult your time available for journaling was re-appropriated to a career or a relationship.  Or, maybe you do have the time, but instead of journaling you find yourself scrolling through Facebook.  The fact is, as a culture we spend far less time thinking about who we are as individuals and…

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Current Events

Ammon Bundy is not John Galt

The sun is setting on the Bundy Militia occupation protest

Just last night the Oregon Militia’s occupation movement came to a head in a confrontation with federal law enforcement agents, resulting in the death of their spokesman, LaVoy Finicum, and the injury of militia leader Ryan Bundy.  Charged with conspiracy to impede federal officers, the Bundy brothers were arrested with a handful of other militia members, signifying the imminent conclusion to a seemly unreasonable and drawn-out protest.  The news broke just as republican front-runner Donald Trump confirmed he would be a ‘no-show’ for the upcoming GOP Presidential…

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Worth It All

Recreational Risk in the Outdoors

Originally published at Bridger Outdoor Designs In 1996 Jon Krakauer, on contract for Outside magazine, famously climbed Mt. Everest as part of a commercial expedition.  The adventure ended tragically—eight climbers died and several others experienced severe frostbite, stranded overnight in an unforeseen Himalayan blizzard.  The story, documented in Krakauer’s book, Into Thin Air: A Personal Account of the Mt. Everest Disaster, has received a great deal of publicity over the years, most recently with the Hollywood film adaptation, Everest.  In it,…

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Translate ‘Barista’ into Your Next Career

Perhaps you’ve been working at Starbucks for the last 5 years.  It’s been great, but you’re ready to take the next step in your career.  How do you move forward?  How do you convince potential employers you are the best candidate for the job?  Do you exclude your work as a barista when discussing your employment history? First, let’s talk about “Professionalism.”  We need to get one thing straight: you are a professional.  There is an idea here in America that the word ‘professionalism’ is reserved solely for businessmen and women–the…

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When a Firm Handshake isn’t Enough

Today’s job market is flooded with job applicants looking for new or better employment, and I mean flooded.  LinkedIn alone facilitates more than 44,000 job applications each day.  That’s 16 million job applications in one year!  And don’t forget about applications on other job search websites like,, and  Let’s face it, you’re up against some TOUGH competition.  There are thousands of individuals with the same education, same motivation, and same work-ethic as yourself, and they’re all vying for employment in the same job market.…

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